Articles in English

Sports Alliance has been acquired by KORE Software

KORE Software is pleased to announce the acquisition of London-based, fan data management, and digital marketing solutions provider, Sports Alliance. This acquisition marks an expansion for KORE in the EMEA market, inheriting more than 140 clients and strengthening its position as the global leader of engagement marketing solutions. This acquisition represents continued expansion for KORE Software, after recently acquiring SSB’s professional sports business and leading AI-powered social and digital analytics platform, Hookit, in February, 2022.  

Welcome Nottingham Forest

Welcome Nottingham Forest FC

Sports Alliance is delighted to announce a multi-year partnership with Nottingham Forest FC, following a detailed tender process, which focussed on data management, CRM and insight services. The Premier League Club are due to go live with the Orange Box® during the summer. Developing a data-driven approach to the commercial offering is seen as business critical for the Club, and the utilisation of Tableau Business Intelligence services will enable insights to be delivered across the organisation.

Welcome The Amundi Evian Championship

Welcome The Amundi Evian Championship

Sports Alliance is thrilled to announce the next client on French soil: the Amundi Evian Championship, a golf tournament based at the Evian Golf Resort in Evian-Les-Bains. The tournament has recently launched its data strategy with our Orange Box services to grow its fan base and offer more extensive commercial services before, during and after the tournament.

Campaign Assistant

Campaign Assistant: driving results 2 years on

Progress and innovation in sport are fueled equally by competition on the pitch and co-operation off the pitch. Inspired by this, in 2020 we officially launched our Campaign Assistant, a community-powered marketing tool for sport organizations to view and share marketing campaigns. Since then, the Campaign Assistant has grown from 67 to 120 clients opting in and from 30.000 to over 50.000 campaigns. 

New additions to the Sports Alliance Team

New additions to the Sports Alliance Team As Sports Alliance keeps growing and developing, we’re happy to announce that we have recently appointed two new members in Diogo Lourenço and Rik Bosch. Rik Bosch – Senior Software Developer Rik Bosch has joined as a Senior Software Developer, predominantly working out of our Vroomshoop office in the Netherlands. Rik has over 15 years experience…